We might be biased, but we think our clients are the best. From the small non-profits to the larger companies, our clients are all unique. One of those larger companies is Health First, and they’re at the top of our “So Fun to Work With” list.
Health First is a hospital system comprised of four hospital facilities on Florida’s Palm Coast. They’re great at what they do. One of their facilities, Cape Canaveral Hospital, is even ranked as No. 1 in the Central Florida area for customer satisfaction. We were honored to be asked to implement a Diagnostics Services campaign that will roll out this spring. It’s a complete campaign consisting of Web banners, magazine and newspaper ads, billboards and radio spots.
How exactly do you bring interest and personality to Diagnostic Services? That was our challenge – and a fun one it was! The Health First team gave us room to stretch our creative muscles and in our opinion, there’s nothing quite like it. We conducted focus groups of the target market, let our designers paint on a blank canvas, and ended up with a campaign that’s unlike anything out there in the healthcare industry.
You’ll have to wait a little longer for the campaign to launch, and then we’ll reveal it in all its glory right here on our site.
Heads up, don’t expect to see any doctors in lab coats.
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