Apple stole our thunder with their launch of the iPhone 3G S. I’d like to think that if the iPhone hadn’t taken the headlines last week, the biggest news in the tech world would have been the launch of Orlando Health 2.0 Website Extraordinaire.
Orlando Health is one of Florida’s most comprehensive healthcare networks and they’re also one of our super cool clients. Their facilities are comprised of Orlando Regional Medical Center, Arnold Palmer Hospital for Children, Winnie Palmer Hospital for Women & Babies, M. D. Anderson Cancer Center Orlando, Dr. P. Phillips Hospital and South Seminole Hospital. Orlando Health works hard to stay on the cutting-edge of medicine and they work with us to keep them on the cutting-edge of web technology.
Last year, we were given the privilege of assisting Orlando Regional Healthcare in making the transition to their new name, Orlando Health. We updated each of the facilities’ logos, color schemes, photos, text and Flash mastheads. This year we were honored to help them establish a more permanent and sustainable web presence as Orlando Health.
Each of the 6 facilities’ sites, the main Orlando Health site and the Media site, were given a complete overhaul on the front-end (the side the user sees) and the back-end (the side the administrator uses to maintain the front-end).
On the front-end, the sites were upgraded from a screen resolution of 800×600 to 1024×768. This change opened up the layout and instantly made the pages feel less cluttered. Imagine keeping the furniture in your living room, but increasing the space by about 30 percent. That’s essentially what we did. Each website kept the content from the previous site, but was arranged in a bigger and more open space. We also created all new Flash mastheads to fit the new, wider pages. Each of the facilities has their own masthead to set the tone for that site. All of the banner ads, footers, and other design elements were updated as well.
Most users won’t be able to put their finger on some of the other front-end changes, but they’re reaping the benefits. Search results are more tailored. Sub-navigation is easily recognizable, expandable and collapsible. Important news and features are displayed more prominently. Users can access the other facilities’ sites from multiple locations. In a word, the new sites are just plain… friendly.
On the back-end, the content management system was created from the ground up with the latest and greatest platform. Pages can be easily updated, sent for internal review and approved. Banner ads can be set to expire and auto-filled with the next banner ad in cue. Navigation can be reordered with the click of a mouse. The content management system was custom-built to suit the needs of Orlando Health now and grow with them as they grow.
Can you do all that iPhone 3G S? I didn’t think so. (but for a phone, you’re pretty rad, so I’ll keep ya around)
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