The Well

The Well is a new television ministry which turned to Covenant to creatively drive the show concept and provide broadcast quality video production services. Covenant began be creating the brand logo and supplying suggested show names. We designed the set and conceived of a 30 minute format presented in conversational style with cut-a-way feature segment to keep the viewers attention. Once the television show concept was finalized, Covenant proceeded with providing full media buying services to research the target markets and negotiate the best placement at the best price. With a long-term strategic plan developed, Covenant produced the pilot episode so the ministry could move forward with solidifying their financial resources. On the horizon is a broadcast schedule for 2010 and a fully developed website.

Services › logo design, brand strategy, media buying & video production